Hey there,

If you're already a student in one of my other courses, then you're probably wondering what the difference is between my Analytics Academy course and my other courses.

My Analytics Academy course is an entirely separate course. There is some overlap with my Google Analytics Complete course, for example, it covers reports and configuration options, however my Analytics Academy course goes beyond just looking at Google Analytics. It covers complementary tools, elements of Google Tag Manager, creating dashboards with Google Data Studio and how to develop and run experiments with Google Optimize.

It doesn’t replace my Google Analytics Complete course, since I know some of my students (and prospective students) only want to focus on Google Analytics. 

We invest a lot of time developing this course, so it’s offered as a premium course with enrollments open for a limited time.

You can find a comparison of my Analytics Academy and my other courses below. If you have any questions, then don't hesitate to email to hello@lovesdata.com and either myself or one of my team will get back to you.

– Benjamin and the Loves Data Team



Does this mean the Google Analytics Complete course is out-of-date? 

My Google Analytics Complete course is still current and up-to-date and it has not been replaced by this course.

Is the Analytics Academy course completely different to the existing Google Analytics Complete course?

The Analytics Academy course is a seperate course. Yes, there is some overlap in terms of content, but there is a whole range of other topics covered. The comparison chart below gives you a summary of what’s included in my Analytics Academy course compared to my other courses.

Have another question?

We're here to help – email us at hello@lovesdata.com and we'll answer your questions.

GA = Google Analytics
GTM = Google Tag Manager
GDS = Google Data Studio
GO = Google Optimize

ANALYTICS ACADEMYGoogle AnalyticsGoogle Tag ManagerGoogle Data Studio
GA guideYes
Interface featuresYesYes
Getting started with GTMYesYesYes
GTM guideYes
Setting up GAYesYes
Calculating timeYesYes
Account structureYesYes
Tracking pagesYesYesYes
Tracking formsYesYes
Tracking scroll depthYesYes
Tracking videosYesYes
Ecommerce with GTMYesYes
Complementary toolsYes
Tools for websites and contentYes
Tools for organic and paid searchYes
Tools for social mediaYes
Advanced configurationYesYes
Configuration checklistYes
Tracking campaignsYesYes
Linking Google AdsYesYes
Tracking internal promotionsYes
Audience reportsYesYes
Acquisition reportsYesYes
Behavior reportsYesYes
Conversion reportsYesYes
GA dashboardsYesYes
Introduction to GDSYesYes
GDS interface featuresYesYes
Connecting GA data to GDSYesYes
Creating charts in GDSYesYes
Blending data in GDSYes
GDS customizationYesYes
Example dashboardsYesYes
Analysis techniquesYes
Introduction to testingYes
Using a testing processYes
Types of testsYes
How, what and when to testYes
Introduction to GOYes
How to run an experimentYes
Interpreting resultsYes
Testing adsYes